Commercialization in national markets

Access to the modern retail distribution network is a key lever to ensure the visibility and competitiveness of local products. Through partnerships established with major retail chains (Carrefour, Aswak Assalam, Marjane, and the Solidary market Oasis), cooperatives benefit from tailored support that facilitates their integration into these modern marketing channels.
This approach provides not only technical and logistical assistance to cooperatives but also ensures the permanent presence of local products on store shelves, enabling consumers to access them easily and continuously, without relying on intermediaries.

Supermarket, hypermarket and Solidary market Oasis

Sélection des coopératives selon des critères bien définis et les besoins des marchés, puis mises en relation avec les distributeurs à travers des réunions BtoB. Ce processus aboutit à la contractualisation, suivie d’un accompagnement pour la gestion des commandes et des livraisons, garantissant une présence efficace des produits du terroir en grande distribution.

Pop-up Stores

Mise en place des kiosques dans les zones de mobilité à forte affluence durant les périodes de forte demande, offrant aux consommateurs l’occasion de découvrir la diversité et la richesse des produits du terroir marocain

Specialized Stores

Accompagnement des coopératives dans la création de leurs magasins spécialisés sur différentes villes, regroupant non seulement leurs propres produits mais aussi ceux d’autres coopératives. Cette initiative permet de développer de nouvelles voies de commercialisation, de valoriser la diversité des produits du terroir marocain et de rapprocher directement les consommateurs des productions locales

Support for cooperatives and producer groups
in accessing the modern retail distribution network
Selection
B2B Meetings
Listing (Product Referencing)
Contracting
Monitoring & Support
Promotion at the International level

In order to enhance the international visibility of Moroccan local products and officially recognized origin and quality labels, the Agency for Agricultural Development works to support the development of their exportation and to strengthen their presence in foreign markets. This approach is reflected through the exploration of new markets, enabling cooperatives to participate in major international events, as well as providing technical and commercial support aimed at facilitating their export efforts.

Furthermore, the Agency for Agricultural Development organizes B2B business missions to countries with strong demand for Moroccan local products, with the objective of establishing direct links between Moroccan cooperatives and foreign buyers. These meetings contribute to promoting local products, facilitating negotiations, and opening up new opportunities for access to international markets.

E-commerce of local products

MOROCCAN LOCAL PRODUCTS is the first 100% Moroccan digital platform dedicated to showcasing the richness and diversity of national local products. It stands out for its commitment to promoting quality and supporting agricultural cooperatives.

Offering an authentic selection sourced exclusively from cooperatives, unions of cooperatives, and economic interest groups, the platform highlights small producers who have preserved unique know-how passed down through generations.By combining tradition, compliance with sanitary standards, and a passion for excellence, MOROCCAN LOCAL PRODUCTS provides consumers with direct access to the very best of Morocco’s agricultural, food, and cosmetic heritage.

Available in 3 languages
Flag 1
Flag 2
Flag 3

Designed for a global audience

3 Geolocation modules
Visitors
Distributors
Cooperatives
3 Versions
Mobile
Tablet
Desktop
Currency conversion

An intelligent converter enabling instant price conversion for customers

Complete E-Shop space
  • High visibility and enhanced product showcasing
  • Simple and secure purchasing process
  • Extensive logistics network