From February 9 to 13, 2026, the city of Meknes is hosting the 7th edition of the Moroccan Terroir Products Competition, organized by the Agricultural Development Agency.
A true national event, this competition embodies a culture of quality and excellence. It highlights the expertise of Moroccan producers, where local know-how aligns with a collective ambition to promote terroir products and strengthen their position as symbols of authentic Moroccan identity and ever-growing competitiveness.
This edition stands out with the participation of 1,375 terroir products, presented by 361 producer groups from all regions of the Kingdom. The products are evaluated by specialized juries composed of 110 tasters, bringing together experts, professionals, and consumers.
Since its launch in 2014, the Moroccan Terroir Products Competition has established itself as far more than a contest. It has become a true platform for recognition and promotion, celebrating producers’ creativity and the authenticity of Moroccan heritage, while contributing to the visibility and outreach of terroir products in both national and international markets.
