His Royal Highness Prince Moulay Rachid officially inaugurated, on Monday, April 20, 2026, the 18th edition of the International Agriculture Fair in Morocco (SIAM), held from April 20 to 28, 2026, under the theme: “Sustainability of Animal Production and Food Sovereignty.”
This edition offered visitors an immersive experience across twelve thematic areas, highlighting the diversity and richness of Moroccan agriculture. These included the Regions, Generation Green, Sponsors, Terroir Products, Livestock Inputs, Livestock, International, Agri-food, Agri-supply, Machinery, Nature and Environment, and Agri-Digital sections.
On this occasion, the Agricultural Development Agency (ADA) maintained a strong presence within the Ministry of Agriculture’s Institutional Pole “Generation Green,” where it showcased its key programs related to solidarity-based agriculture, youth entrepreneurship, the promotion of agricultural investment, the development and marketing of terroir products, agricultural aggregation, as well as adaptation to climate change.
Furthermore, the Agency ensured the coordination and support of the participation of terroir product producer groups, totaling 456 participants, within the Terroir Products Pole, thereby contributing to the promotion, commercialization, and enhancement of these products
